UGC CREATOR • CREATIVE PARTNER • MOM OF THREE

I create content that feels personal—and makes the product easy to believe.

I partner with beauty, haircare, wellness, lifestyle and home brands to create relatable short-form video and product photography for TikTok, Reels and paid social.

23.7Kfollowers
177.5KMeta impressions
36.7%hook rate
2.7Klink clicks
Catrina Joy in an elegant portrait
Catrina demonstrating a skincare product
CREATOR-LED★★★★★BRAND READY

02 · TRUSTED BRAND PARTNER

I bring polished execution to content that still feels human.

My portfolio spans beauty, haircare, wellness, lifestyle and everyday home storytelling—with a process built for clear briefs, timely delivery and usable assets.

Selected brand collaborations from Catrina's original portfolio

03 · ABOUT ME

Catrina smiling in a lifestyle portrait
Real life gives me better stories.

AUTHENTIC STORYTELLING • STRATEGIC THINKING

I know how to make a recommendation feel like it came from someone the viewer already trusts.

I’m Catrina—a UGC creator and mom of three. That lived perspective helps me understand routines, buying decisions, family life, and the small moments that make a product genuinely useful.

I translate product benefits into clear, natural stories: what the product solves, how it fits into real life, and why the viewer should care.

BeautyHaircareWellnessLifestyleHome

04 · SELECTED WORK

CREATOR-LED CAMPAIGN WORK

Real products.
Clear creative purpose.

I create creator-led content across beauty, haircare, wellness, fitness, motherhood, and home. Select a category or open any project to see the strategy, creative approach, and final execution behind each piece.

05 · PRODUCT PHOTOGRAPHY

Styled for commerce.
Warm enough for social.

I create polished lifestyle imagery and product photography that supports launches, paid ads, product pages, email campaigns, and organic social.

Catrina in a winery dress lifestyle photograph
Hi Beautiful You lifestyle product photograph
Simple Peptide product photograph
Athena product photograph
L’Ange product photograph
Primal Queen MARROW product photograph shown in full
The Ordinary product photograph
Zulay Juicer lifestyle product photograph

06 · PERFORMANCE + SOCIAL PROOF

PROOF, NOT PLACEHOLDERS

I pair relatable delivery with measurable attention.

These figures and screenshots come from the analytics included in my original portfolio.

177.5KMeta impressions
36.7%hook rate
1.52%click-through rate
2.7Klink clicks
23,739followers
91.9%women audience
Meta performance analyticsFollower total analyticsInstagram dashboard analytics

I think you create phenomenal content, and your storytelling ability is S-tier, so I would love to continue.

Dylan O’Mara · Owner of Presleep
Verified client feedback

07 · SERVICES + PROCESS

WAYS TO WORK WITH ME

I can support one launch—or become the creator your team keeps coming back to.

Pricing is scoped around deliverables, complexity, usage and turnaround so the quote reflects the actual campaign.

Request my rates
01

UGC video production

Concepts, hooks, scripts, filming, editing and captions for organic and paid social.

02

Product photography

Creator-led and product-only stills for launches, ads, PDPs, email and social.

03

Paid creative variations

Hook variations, cutdowns and modular edits designed to make testing easier.

04

Monthly content partnership

Ongoing assets for brands that need consistent, recognizable creator content.

01

Brief

I learn the product, audience, objective, usage and timeline.

02

Concept

I shape the hooks, angles and shot plan for approval.

03

Create

I film, photograph, edit and refine the agreed direction.

04

Deliver

You receive organized, platform-ready final assets.

08 · CONTACT

LET’S MAKE THE PRODUCT FEEL OBVIOUS

Tell me what you’re launching and what the customer needs to believe.

Send your campaign goal, deliverables, usage requirements and launch date. I’ll respond with the clearest next step.

Timing is confirmed with the campaign scope. Rush delivery can be discussed based on availability.

Usage is quoted by platform, duration and paid-media requirements so licensing is clear before production begins.

Yes. Creator licensing and paid amplification can be added to the scope.

Yes. As a mom of three, family routines, home life and practical product storytelling are natural parts of my range.

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